Aussie Business Celebrates 25 Years of Helping Boutique Manufacturers

Product labelling is a necessary expenditure for any manufacturing business, and outsourcing your label printing and application can be a costly endeavour. However, thanks to Great Engineering, an Australian-based company that makes labelling machines, boutique manufacturers are able to create and apply product labels in-house at a fraction of the cost. For 25 years, Great Engineering has been selling label applicators under its Bench Series brand.

If you are a boutique manufacturer looking for a bottle label applicator or any other type of labelling machine, you’ll probably come across equipment from many different companies, some of which may be copy-cat imitations of Great Engineering products. Here’s why you should only buy original label applicators from Great Engineering and its licensed distributors:

Great Engineering makes high-quality label applicators

From the first moment you see a Great Engineering label applicator, you’ll notice that it’s built to last. It’s a perfectly engineered piece of equipment that comes fully assembled, so you don’t have to fumble through confusing set-up manuals. These Australian-made machines are sturdy and reliable. They are made of stainless steel and solid anodized aluminium. Their components are designed to withstand years of rigorous work, so they can be used for several years without needing any servicing. In fact, some customers have used Great Engineering machines for up to 25 years without needing to service them or to replace any parts. Boutique manufacturers who use these label applicators enjoy superior performance; the applicators are easy to operate and they produce labels that are well aligned at a very fast rate. Since these label applicators are essentially bulletproof, users never have to worry about them breaking down. Users never have to lose money because of downtime or repair costs. Great Engineering is confident about the quality of its label applicators, and it’s putting its money where its mouth is: It’s offering a 5-year warranty for its products, as well as a 1-month cash-back guarantee for customers who are unsatisfied with their equipment. A Great Engineering label applicator is a cost-cutting long-lasting investment that every boutique manufacturing business needs.

Great Engineering label applicators are scalable

Whatever the size of your boutique manufacturing enterprise, Great Engineering has a machine that perfectly suits your needs. They have BenchMATE series applicators for start-ups and growing businesses, BenchMARK applicators for mid-sized businesses that need to label 50 thousand to 250 thousand items per year, BenchDELUXE applicators for large businesses that need to label 150 thousand to 1 million items per year, and BenchMAX applicators, which can label up to 1 million bottles of all sizes per year. You can also select an applicator based on the type of bottle or container you need to label: Some applicators label containers label bottles that are 18mm in diameter or larger, while others label containers that are 55mm or larger. With the top-of-the-line BenchMAX applicator, you can label bottles with diameters as small as 8mm. Find out more about the different types of label applicators here.

Great Engineering has an amazing offer for its customers: You can buy the right machine for the current size of your enterprise, and if you outgrow its capacity they offer a generous trade in on your next machine. You can save a lot of money every time you want to upgrade from one type of applicator to another, so you don’t have to tie up your resources by purchasing a high capacity label applicator when you are just starting your boutique manufacturing business.

Great Engineering label applicators are made with an innovative design

Great Engineering patented the world’s first pressure sensitive label applicators over 25 years ago, and since then, the company has made numerous improvements to its machines to make them more effective in today’s competitive world of boutique manufacturing. You can now choose between hand operated and electrical models of label applicators. However, the most significant improvement to the applicators is that they are now fully integrated with Epson label printers.

Great Engineering partnered with Epson to make the world’s first label printing and application combination. With this combination, boutique manufacturers are able to print labels on demand and apply them instantly. This is very convenient for fulfilling individual orders. Thanks to their integration with Epson, Great Engineering applicators are now even more responsive. You can revise or update the labels on the go, which gives your product an edge in a market where the sales situation tends to evolve rapidly.

The printer-integrated applicators are also highly efficient. They can continue working even when you have to switch out the printer cartridges, which reduces downtime. You can easily replace printer roles without having to shut down the whole process.
Finally, the biggest advantage of printer-integrated label applicators is that they allow boutique manufacturers to enjoy better cash flow. Instead of tying up cash flow by keeping a large inventory of printed labels, manufacturers can now print and apply as many labels as they want, whenever they want. Great Engineering applicators give boutique manufacturers the ability to produce up-to-date labels, so they don’t have to lose money by discarding labels with outdated information.

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International Distribution

Although Great Engineering is based in Australia, it has partnered with international distributors to make its superior label applicators available to boutique manufacturers around the world.

You can find out more by contacting your closest distributor directly:

Canada: A O Wilson

United States: Jet Marking Systems

the Netherlands: ViniTec

Japan: N I Corporation

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